Did you know that Netflix is also a gaming platform now? That Apple make TV shows? That Disney own a number of YouTube channels without the Disney branding? It’s because they know what Steve Woodruff knows.
If you’re a podcaster, you might think the competition is other podcasters. If you make movies, you might think the competition is another movie. You’d be wrong.
See, what Netflix, Apple, Disney, and Steve know, is that the competition is everything. People are assaulted every day by stimuli, and if you want to cut through all of the noise, you need to stand out by being an effective communication designer. And there’s no better person to tell us how to do that than the King of Clarity himself.
Plus, in the PRO show, we talk about using AI to write books, and Steve’s process for writing his latest book, The Point.