My Failed Attempt at Building a Community

How I Built It
How I Built It
My Failed Attempt at Building a Community
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When I was in college, building a community felt pretty easy. Have some event, get free food, people come, people talk. Maybe they will bring some of their friends. This happened all the time – campus events, weekends at the bar, over the summer. So I thought building a community online would be similar. Easier even! There are no geographic boundaries. I would just invite people to come to my community, and they’d come and hang out.

But that didn’t happen. In fact, my community was a baron wasteland. And in July, I decided to shut down that aspect of my membership. So what went wrong? Well, I think there were a few reasons…and that’s what we’ll talk about in today’s episode.

Want to be a Better Podcast Guest? Be Open and Honest with Sara Loretta

How I Built It
How I Built It
Want to be a Better Podcast Guest? Be Open and Honest with Sara Loretta
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Today’s episode is a little different. Sara Loretta and I met through Jay Clouse’s Creative Companion Club. I mentioned I was offering free podcast coaching for episodes of this show, and she pitched coming on to talk about podcast guesting. While I thought we were going to talk about her advice for being a good guest, what we ended up doing was having a great conversation about our experiences. But don’t worry: it gets tied together at the end. Because we’re constantly told that online business owners need to be on brand. But the truth is being open, and showing the personal side, establishes the like and trust factors. And ultimately, that is how you be a good podcast guest.

Live Coaching: Growing Your Podcast Through Your Website with Scott Cowan

How I Built It
How I Built It
Live Coaching: Growing Your Podcast Through Your Website with Scott Cowan
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It’s another live coaching call. Scott Cowan runs a podcast called Explore Washington State. It’s part of a greater site all about Washington. The podcast publishes 3-4 times per week, and he’s looking to grow his audience and potentially increase his output to 5 times a week. Listen in as I give Scott advice about SEO, website improvements, and pointing his enormous Instagram following to the show.

Introducing Make Money Podcasting

How I Built It
How I Built It
Introducing Make Money Podcasting
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Interested in starting or growing a podcast that actually generates revenue? Check out my new show, Make Money Podcasting!  Listen to all of the episodes and subscribe at https://makemoneypod.com/

Finding Hope in Grief as a Creator with Sherry Walling

How I Built It
How I Built It
Finding Hope in Grief as a Creator with Sherry Walling
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We all deal with grief. It could be the loss of a loved one. Maybe the loss of a job. Or the feeling that you’ve lost control of your life or your business. Throughout the pandemic, many of us experience grief in one way, shape, or form — and Dr. Sherry Walling is no different. But she decided to write about her grief. First, it was just for her. Then she shared it. Then she decided that her writings could help countless people and turned them into a book. I’m grateful she took the time to talk to us today. We get into how grief affects us, what creators can do, and the book writing process.

Finding and Converting Leads with Good Content with Anna Tutckaia

How I Built It
How I Built It
Finding and Converting Leads with Good Content with Anna Tutckaia
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Grow your audience. Get leads. Sell your thing. Make money. This seems to be the formula for creators…but these are just nebulous ideas. How do we actually implement them? That’s what today’s guest, Anna Tutckaia, is here to talk about. She’s the Head of Marketing at ManyChat, and she’ll tell us all about how we can find leads by learning about our audience, how their virtual event garnered thousands of potential customers and helpful tools for personalization. In Build Something More, we answer the question, “Should you really move from Facebook to Circle?”

How Creators can Find Hidden Profit in Their Business with Nev Harris

How I Built It
How I Built It
How Creators can Find Hidden Profit in Their Business with Nev Harris
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What’s the difference between making money on the side, and running a business? There are probably dozens of ways to answer that, but if I had to answer, I’d say that it has to do with how you manage your money. Early in the WordPress space, people were learning they could make money with their work, but we’re managing it properly. I think we’re seeing something similar in the creator space, so I’ve brought in Profit Expert Nev Harris to tell us the 4 ways to find hidden profit in your business and get your finances in order.

Using Your Podcast for Lead Generation with Sam Munoz

How I Built It
How I Built It
Using Your Podcast for Lead Generation with Sam Munoz
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A drum I’ve been beating for a while is you don’t need sponsors to make money podcasting. In fact, it might not even be the best way to make money. What if you had a product so perfectly aligned with the audience of your podcast, that you could get your listeners to buy it? That’s exactly what Sam Munoz does, and her approach to free content is admirable. If you have ANY business where you’re creating content, you need to hear this conversation. Plus, in Build Something More, Sam and I exchange stories about the time we wrote code for robots.

You Need to Form Good Writing Habits with Dickie Bush

How I Built It
How I Built It
You Need to Form Good Writing Habits with Dickie Bush
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I’m going, to be honest with you: I’m squarely anti-hustle culture. I think it’s unnecessary and puts too much pressure on people to make “Gary Vee money.” So when I saw Dickie Bush’s Ship 30 project, I thought we had more of that narrative. Well let me tell you, I could not have been more wrong. Dickie’s approach to writing and his frameworks can help anyone become a better writer, and Ship 30 helps brand new creators go through the roller coaster that is content creation faster, and with a better support system. There are TONS of gems in this episode, so you won’t want to miss it. Plus, in Build Something More, Dickie and I talk about competitive gaming.