How I Built It

A podcast about building things on the web

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Nicole Kohler and Content Strategy

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Nicole Kohler is a Growth Marketer at Automattic; most of her job revolves around building and publishing content for her team and her main product, Jetpack. So in this episode, I talk to Nicole about Content Strategy. This is something I struggle with, and usually just publish when I think of stuff. Nicole provides us with some great advice from her time at Automattic, working with both the Jetpack and the WooCommerce teams!

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Episode 47: Sean Blanda & Journalism Platforms

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Sean Blanda is a long time friend, journalist, and Editor-in-Chief of GrowthLab and I Will Teach You To Be Rich. He has an excellent newsletter that focuses in on specific topics and takes an objective approach to writing. In this episode, we discuss what an full stack Indy publishing platform would look like, and why it’s important.

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Episode 46: James Rose & Content Snare

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James Rose is an Australian agency owner who creates websites for a living. In this episode, we talk about his brand new product, Content Snare. Content Snare is a software product built to drastically cut down the time and headache wasted on chasing up clients for website content. I think anyone who’s made websites can get behind this. We also talk about being a good developer, and how to create a product people will actually use.

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Episode 25: Bob Dunn & Blogging

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In this episode, Bob and I get back to WordPress basics and talk all about blogging! Bob talks about how he built his blog, using plugins (60+!), coming up with good content, and a lot more. This is an excellent episode for anyone who uses WordPress or wants to start a blog.

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