Solving the Pricing Problem with Stephen King

How I Built It
How I Built It
Solving the Pricing Problem with Stephen King
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Pricing is one of the biggest issues that freelancers and small business owners face. The worry that pricing too high will lose sales tends to outweigh the fact that pricing too low is actually worse for your business. Well, Stephen King is here to tell us why the latter will sink you – not the former. And in Build Something More, we’ll talk about how to be prepared for an economic recession – whether it’s this one or the next.

Becoming Location Independent with Ben Collins

How I Built It
How I Built It
Becoming Location Independent with Ben Collins
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Sponsored by: TextExpander | FreshBooks Ben Collins’ story is an interesting one! He went from forensic accountant to creating and selling online courses about Google Sheets – talk about niching down! But we talk about more than that. We also talk about location independence, and what it’s like moving from an office to working from…

Personalization is the Path Forward with Brennan Dunn

How I Built It
How I Built It
Personalization is the Path Forward with Brennan Dunn
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Sponsored by: Plesk | Pantheon | Hover.comBrennan Dunn is a freelancer, educator, and founder of RightMessage, a personalization platform. It’s used by people like Pat Flynn to make sure their website is targeting the proper audience. We talk about how he built RightMessage and the importance of personalization and segmentation.

Creating a Guided SEO Product with Lindsay Halsey

How I Built It
How I Built It
Creating a Guided SEO Product with Lindsay Halsey
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Sponsored by: PantheonClosing out this miniseries on SEO is Lindsay Halsey. She’s the co-founder of Pathfinder SEO and in this episode we talk about how her product basically combines a lot of what we talks about over the past month – automated tools and stats, with a coaching component that can really help you up…

Finally, a Good Solution for Gathering Content with James Rose and Content Snare

How I Built It
How I Built It
Finally, a Good Solution for Gathering Content with James Rose and Content Snare
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Sponsored by: FacetWP | Liquid WebJames Rose is an Australian agency owner who creates websites for a living. In this episode, we talk about his brand new product, Content Snare. Content Snare is a software product built to drastically cut down the time and headache wasted on chasing up clients for website content. I think anyone…

Teaching Freelancers to Build a Better Business with Erin Flynn

How I Built It
How I Built It
Teaching Freelancers to Build a Better Business with Erin Flynn
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Sponsored by: BoldGrid | Formidable FormsErin Flynn is a freelancer and educator based on Colorado. In this episode we talk about how she found her way into the product space, all the twists and turns of freelancing, and how she creates courses and keeps her sales funnel on point. Show Notes Erin Flynn Rethink.fm: Tips…